Green Bay Innovation Group

GBIG NEWS | 78 Stories and Links on the Internet 6/15/2022


Get links to the latest news, events, stories, and interviews from our 5P news sponsors. Our goal is to remind the decision makers in Wisconsin of the importance of our industry both historically, and more importantly, into the future.

Read the latest 78 Stories and Links on the Internet below.



GBIG News Plastics Article

The Plastic Dilemma

93% of global consumers say COVID-19 influenced their views on sustainability, brands and environmental issues for product purchases.  As we return to normal, business are switching more and more to eco-products with new innovative plastics and paper fiber products.  We still see a lot of GREEN-WASHING of products. 62% of consumers are willing to change their buying behavior to reduce the negative impact on the environment.  

We are seeing more and more bans on plastic worldwide especially in Europe, China and India with governments imposing restrictions and penalties on plastics.  However, we have to recognize the full impact that plastics have on our daily lives!  Simply, plastics are very inexpensive and can be used for so many packaging solutions.  

Can we do without plastic…probably NOT!  However, the plastics industry has to address the issue with more bio-degradable plastics without using petroleum.   We have to recognize that Paper has its limitations. Number one is the cost and will the consumer pay the price for paper?  Two, the USA is limited in pulp and paper production capabilities to product the products.  The Wisconsin Paper Industry has tremendous opportunities to expand our paper and pulp production. Wisconsin has ALL the resources necessary to re-invent the paper, film and plastics industries!  In addition, Wisconsin has tremendous resources for converting paper and film products to new innovative packaging products.  The Wisconsin Paper Industry has to accept the challenge. GBIG will be bringing together our industries, government and our Universities to support one another.

Here are some examples of alternative materials that could play a significant role for the flexible packaging industry and our flexible packaging companies are leading the way!

  • Bio-based Plastics typically use food crops such as corn and sugarcane with both commodities readily available in surplus.  However, the current supply chain will create issues and there is reluctance to using food resources for packaging products. 
  • Polyactic acid (PLA) is a transparent sold polymer that is similar to PETE polymer but has a significant lower maximum continuous use temperature.  
  • Poly hydroxyalkanoate (PHA) is a much eco-friendly polymer that can handle high temperatures and decompose in soil and waterways.  Both alternatives are made from fermented corn starch and they can decompose up to 90% within 90 days if disposed properly. 
  • Paper-based Packaging like corrugated boxes and other forms of paper-based packaging are biodegradable unless it is recycled and does not end up in the landfill!

When it comes to plastic, film and flexible packaging formats for single use, we recognize the cost advantages and to use it.  However, these types of single-use plastic are simply very challenging to recycle.  The plastic products are very lightweight with very little material per packaging piece.  The second issue is getting them collected, sorted and ready to be recycled.  

In addition, flexible packaging is more highly contaminated with substrates such as inks, dyes, coating and creating additional issues for recycling. Simply, the USA doesn’t have that capability available to handle ALL of the plastics.   Minnesota in the spring of 2023, has a $24 million, 170,000-square-foot plastic recycling plant that will be in operation with the goal to expand film recycling infrastructure and the supply of recycled resin for use in new products supported by a number of large companies in Minnesota along with Charter Next Generation based in Wisconsin.  The residential recycling rate for film and flexible packaging in 2020 was just 2 percent!

Bay Cities Teams Up with Packerland Websites

GREEN BAY WI June 1, 2022: Website developer Packerland Websites in Howard and Bay Cities MultiMedia Center, Marinette, are teaming up. Marinette County businesses and nonprofits now have two marketing companies working for their success. 

“We’re excited to begin this business relationship with Packerland Websites to give our clients an integrated approach to marketing across multiple channels. Digital marketing and radio advertising complement one another to build brand awareness and convey a brand’s personality,” said Bay Cities President and CEO Chris Bernier. “Packerland Websites offers our clients the benefits of working with a dynamic and experienced website designer and marketing professional.”

Bay Cities appeals to a broad range of listeners with its five radio stations: Cat Country 95.1 FM (WLST), The Rock 96.3 FM (WSFQ), Classic Hits 103.7 FM (WHYB), News Talk Radio 1340 AM (WAGN) and Sports Radio 570 AM (WMAM). 

Representatives from Bay Cities MultiMedia Center and Packerland Websites meet to discuss a new partnership. The two organizations will provide marketing services across multiple channels. Clockwise from left are Bay Cities’ representatives Chris Bernier, Nicole Kelsey, Heidi Malawka and Camille Sowle and Packerland Websites’ owner Bill Koehne.

With the new partnership, Bay Cities MultiMedia Center will continue to manage clients’ websites and provide marketing products and services that create awareness, drive traffic, and generate conversions. Packerland Websites will provide website maintenance, cybersecurity, and hosting to keep websites functioning at peak performance 24/7/365. Plus, Packerland Websites will build or rebuild any new websites for Bay Cities clients. 

“Every business needs a website, but many organizations lack the staff, know-how, and time to develop their own digital marketing strategies,” said Packerland Websites owner Bill Koehne. “That’s where we step in. Our team designs effective websites and SEO strategies that lead to results, so businesses gain and nonprofits prosper.” 

Packerland Websites’ four full-time developers – all with degrees in website development – currently manage over 500 websites. Each website is uniquely designed as an effective online tool, not just a brochure on the internet. In addition to website design, Packerland Websites specializes in Search Engine Optimization (SEO), geofence marketing, content writing, and app development. 

“We’re looking forward to combining marketing and SEO strategies, both on and off the website pages, to help clients meet their goals,” Koehne said.

To better serve clients in Marinette and Menominee, Packerland Websites opened an office at Bay Cities MultiMedia, 844 Pierce Ave., Marinette. Packerland Websites also has offices at 2140 Velp Ave. Green Bay and Abrams. 

To take your brand to the next level, contact Bay Cities MultiMedia at 715-735-0225 or Packerland Websites at 920-826-5901. To view a portfolio of commercial, municipal, and nonprofit websites built by Packerland Websites, visit

Swing Big with GBIG

Swing Big Golf Outing with GBIG Thursday, June 16, 2022 with Sponsorship Opportunities and Registration.

Register today for the Swing Big with GBIG golf outing, sponsored by First Business Bank. The 4-person scramble starts with registration at 8:30am Thursday, June 16, at Mid Vallee Golf Course. Single player: $125 for 18 holes of golf w/cart, 2 drink tickets, and lunch on the course.

June 1st, 2022 Newsletter

Read our Newsletter

Read the June 1st, 2022 Green Bay Innovation Group Newsletter here.

Green Bay Innovation Group

Bringing Green Bay Companies Together. Green Bay Innovation Group is committed to building an authentic networking experience where innovation can thrive.

Contact Information

Phone: 608-698-3333
Subscribe to Newsletter

© 2021 Green Bay Innovation Group