AI Isn’t Replacing Great Salespeople. It’s Giving Them an Edge.

Artificial intelligence has moved far beyond the hype. The question isn’t whether AI will change sales and marketing. It’s whether your organization will lead the change or struggle to catch up. That’s why business leaders and sales professionals won’t want to miss this opportunity to attend Green Bay Innovation Group’s Sales Rewired: Innovative Selling for the 5P Industries. We’ll hear from Matt Seitz, one of the nation’s leading voices on practical AI for business.
Sales Rewired: Innovative Selling for the 5P Industries
7:30 a.m. to 3:30 p.m. Wednesday, Sept. 30
Miron Construction, 1471 McMahon Drive, Neenah
Lunch Provided
Cost is $100
Learn from UW-Madison’s AI Hub for Business
Matt Seitz has spent his career helping some of the world’s largest organizations turn data and AI into measurable business results. His clients have included industry leaders such as Google, Walmart, Medtronic, Kimberly-Clark, and 3M. As Director of the AI Hub for Business at UW-Madison, Matt works directly with organizations to bridge the gap between emerging AI technologies and real-world business outcomes.
Gain Insights from a Former Google Executive
Before joining UW-Madison, Matt spent 14 years at Google, helping shape the company’s approach to retail analytics and digital performance. As Director of Performance for Google’s $16 billion U.S. retail search business, he led analytics teams, pioneered Google’s retail insights program, developed omnichannel strategies, and created financial frameworks that helped CFOs better measure digital marketing investments.
His experience gives him a unique perspective on how AI is transforming the way businesses attract customers, understand buyer behavior, and grow revenue.
Get Practical Strategies You Can Use Now
Attendees will gain insight into how organizations are using AI today to:
- Improve lead generation and customer targeting
- Personalize marketing at scale
- Increase sales productivity
- Make faster, data-driven decisions
- Enhance customer experiences
- Create competitive advantages without replacing human expertise
Whether you’re leading a manufacturing company, managing a sales team, directing marketing efforts, or developing business strategy, you’ll leave with actionable ideas you can begin implementing immediately.
Hear from a Nationally Recognized AI Leader
Matt is also the founder of Ground Truth: AI for Business, an annual summit bringing together executives, researchers, and practitioners to tackle the real challenges of enterprise AI adoption. He authors the AI InSeitz newsletter, followed by thousands of business leaders seeking practical insights into artificial intelligence. His expertise has been featured in The Wall Street Journal and the Associated Press, and he regularly delivers keynote presentations to executive audiences across the country.
Register for Sales Rewired: Innovative Selling for the 5P
Industries
Artificial intelligence isn’t replacing relationships, creativity, or strategic thinking. It’s making the best sales and marketing teams even more effective. Organizations that learn how to leverage AI today will build stronger customer relationships, uncover new opportunities, and outperform competitors tomorrow. Don’t miss Green Bay Innovation Group’s Sales Rewired: Innovative Selling for the 5P Industries. Learn from one of the industry’s most respected AI strategists and discover how your organization can turn artificial intelligence into a competitive advantage.
