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The Green Bay Innovation Group has spent the past three years breaking out the Converting industry in the State of Wisconsin by specific categories to better understand the industry!
- Paper Converting: We will identify independent companies that convert jumble rolls for printing paper, labels, tissues, towels, napkins, liner board and corrugate for the Paper Manufacturing Industry. The Paper Mills provide full-wide rolls of paper as it comes from a paper machine.
- Paper Mills with Converting: We have seen a major decline of paper companies that convert their paper products as in previous years.
- Label Converting: Wisconsin has approximately sixty-nine Label Companies with close to one-hundred multiple plants with in-line and off-line converting capabilities. The label market has been very steady with a 2.5% CAGR rate over the past twenty years. We estimate this sector employes from 6,500 to 7,500 employees and is growing rapidly.
- Film Converting: We have identified over thirty-eight companies with an estimate of sixty plus facilities in the flexible packaging in Wisconsin with in-line and off-line converting capabilities. The flexible packaging market is the fastest growth market we are anticipating a 6 – 7% CAGR rate projected over the next 10 years. We would estimate this sector’s employees at over ten to fifteen thousand.
- Corrugated and Board Converting: Wisconsin has a large concentration of Corrugated and Board Manufacturers. We will be providing additional information on this sector in upcoming issues of the GBIG NEWS. We are seeing a 2.5% CAGR over the next 10 years. We will be seeing consolidations in this sector and the older plants shut down!
- Plastic Converting: There are 43,000 people employed in the plastic industry in Wisconsin and we are the eighth state in the nation in terms of employment and revenue. We are expecting an 8% CAGR growth over the next 10 years. Thanks to research by the University of Wisconsin, we have seen exceptional growth in the Madison area and across the State of Wisconsin. The University of Wisconsin is a KEY PARTNER in the flexible packaging and plastics industries. Wisconsin plastic industry generates $2.3 billion plastics-packaging industry.
Flexible Printing, Packaging and Converting is a large growing sector with an anticipated 9.8 – 12.2% CAGR through 2028. Wisconsin is a leader with multiple plant locations in Wisconsin. We will be doing a separate report on the number of plants and employment in upcoming issues of the GBIG NEWS. Wisconsin invented flexible packaging in New London.
Wisconsin has multiple large companies producing flexible packaging films for the packaging industry. Charter Next Generation is based in Milton, WI. CNG has fifteen state-of-the-art facilities across the United State with over 1,900 employees with four facilities in Wisconsin.
- Offset Printing, Packaging, and other Converting: Wisconsin has a large base of offset printers with a wide variety of in-line and offline converting operations. We have identified over two hundred printers with sales from $3 million to $3.3 Billion. We are seeing more investments in the packaging industry by the commercial printing companies. Wisconsin offset printers employ around seventeen thousand employees.
- Non-Woven and Converting: Wisconsin’s non-woven market is a real sleeper in the converting industries with a projected growth rate of 6-7% CAGR. Covid had a massive impact on the industry, and we have seen an adjustment in the market in 2023 back to normal. Wisconsin has approximately thirty-five companies in the non-woven market with a projected employment of 7,500. Rockline Industries employees 2,500 people worldwide with facilities across the USA and Worldwide.
